November 2011

The Digital Citizen – Why You Should Hire One (Or Be One!)

2020-05-12T05:45:15+00:00

Now, it's equally important to hire based on modern communication skills (which includes videoteleconferencing, tweeting, and a dozen other things we didn't care about five years ago) and the size of their following and influence on the Web.

The Digital Citizen – Why You Should Hire One (Or Be One!)2020-05-12T05:45:15+00:00

Should I be making sales calls?

2018-09-05T07:42:16+00:00

When it's your own business, you don't have the luxury of dislike. ABCI has no sales staff, and any time we spend "selling" is time spent away from serving our current clients. We do make sales calls when necessary. We just keep them to a minimum. Here's how:

Should I be making sales calls?2018-09-05T07:42:16+00:00

World’s Most Under-rated Marketing Technique – Listening!

2021-05-30T07:29:27+00:00

The vast majority of the companies we consult with spend entirely too much time, energy and money "putting their message out there" without giving nearly enough attention to the actual living, breathing human beings that they are "putting it out" to. This results in a tone-deaf delivery at best.

World’s Most Under-rated Marketing Technique – Listening!2021-05-30T07:29:27+00:00

Five Myths That Have Exploded in the Last Five Years

2018-09-05T07:42:17+00:00

The world has changed in the last three years. Are you still marketing your products and services the same way? How’s that working for you? Whether we acknowledge it or not, the world has changed more in the last two or three years. Whether or not we like all the changes, the facts and numbers don’t lie.

Five Myths That Have Exploded in the Last Five Years2018-09-05T07:42:17+00:00
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