July 2013

Marketing Automation – The Bad & The Good

2018-09-05T07:41:26+00:00

Marketing automation applied intelligently can actually make you more considerate. A well-designed campaign should give you, the sales or marketing executive, enough information to treat your customers and prospective customers better. It should tell you Who is reading your emails and who is not. Who has downloaded the file you provided or who may be having technical issues. Who apparently has questions and may be in need of more information. Which of your prospecting sources is generating more leads.

Marketing Automation – The Bad & The Good2018-09-05T07:41:26+00:00
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