We help aviation professionals sell more of their products and services.
When people are better at selling, they can support their companies, their teams, their families and their customers - and have the resources they need for research and development, as well as aviation-related scholarships and charities.
When aviation professionals get better at sales and marketing, makes the whole industry better!
https://www.youtube.com/watch?v=uQtd3Fj9bIo Three examples of aviation professionals creating an advantage that no competitor can copy - by using personality in their marketing! Sherrie Harvey and AeroStar Training Services LLC Jeremy Rc Cox and JetValues [...]
Most folks found Marketing 4.0 to be a bit of a slog, but Paula really geeked out on it. Find out why . . . https://www.youtube.com/watch?v=4SJ2m-fYW3w Transcript - Book Club Discussion, Marketing 4.0 [...]
We all know how powerful stories can be, especially as part of a sales presentation. Aviation professionals share their stories in this episode. Angela Wood, Paula and John Williams, and David Pearl share stories in [...]
When John and I started ABCI fifteen years ago, in the dark ages of aviation marketing,we thought we would primarily focus on aviation copywriting. The problem was, there simply wasn't a market for it at [...]
We're hearing a lot about hybrid events these days. What does that mean, and what can you do to use technology to make your trade show appearance move beyond the physical event? https://www.youtube.com/watch?v=GAxAiYEDE9M [...]
https://www.youtube.com/watch?v=GdCvKeqygaw Live Discussions: Live Discussion – The Best Story You Tell in Your Sales Presentations & Marketing Materials https://fb.me/e/4Hotbk2bE Book Club Discussion – Marketing 4.0 by Philip Kotler https://fb.me/e/3gl0gYZ9v This conversation is recorded [...]
How will aviation trade shows be different in 2021? We discuss three major differences and how aviation companies can adapt to overcome some of the challenges and make them more profitable. https://www.youtube.com/watch?v=tPpzh1AESX8 Paula [...]
A lot of people complain about what's going on in their community. But not MY folks! Here are five of our favorite examples of busy, successful aviation professionals who have found a way to make [...]