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X-WR-CALDESC:Events for Aviation Marketing by ABCI
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LAST-MODIFIED:20260309T195032Z
UID:178864-1774947600-1774951200@aviationbusinessconsultants.com
SUMMARY:Book Club Discussion - Building a Story Brand
DESCRIPTION:We’ll send you the Printable Discussion Guide when you register. \n  \n \n\n\n\nFrom Amazon – \nWhen you apply the StoryBrand framework your brand will stand out. Developing that framework to clarify your message and grow your business is about to get a whole lot simpler. . .\n \n\n\nSince the original publication of Building a StoryBrand\, over one million business leaders have discovered Donald Miller’s powerful StoryBrand framework\, and their businesses are growing. Now\, the classic resource for connecting with customers has been fully revised and updated\, making it an even more powerful tool to prepare you to engage customers. \n\n\nIn a world filled with constant\, on-demand distractions\, it has become very hard for business owners to effectively cut through the noise to reach their customers. Without a clear\, distinct message\, customers will not understand what you can do for them and won’t engage. \n\nIn Building a StoryBrand 2.0\, Donald Miller not only deepens his teaching on how to use his seven universal story elements—he’ll provide you with one of the most powerful and cutting-edge tools to help with your brand messaging efficacy and output.\n\n\nThe StoryBrand framework is a proven process that has helped thousands of companies engage with their existing customers\, giving them the ultimate competitive advantage. Now you can have access to the perfected version\, making it more essential. \n\nWhether you are the marketing director of a multibillion-dollar company\, the owner of a small business\, a politician running for office\, or the lead singer of a rock band\, Building a StoryBrand 2.0 will forever transform the way you talk about who you are\, what you do\, and the unique value you bring to your customers.
URL:https://aviationbusinessconsultants.com/event/book-club-discussion-building-a-story-brand/
CATEGORIES:Book Club Discussions
ATTACH;FMTTYPE=image/png:https://aviationbusinessconsultants.com/wp-content/uploads/2026/01/3-1.png
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BEGIN:VEVENT
DTSTART;TZID=America/Denver:20260409T090000
DTEND;TZID=America/Denver:20260409T100000
DTSTAMP:20260311T230353Z
CREATED:20260311T225750Z
LAST-MODIFIED:20260311T230353Z
UID:352925-1775725200-1775728800@aviationbusinessconsultants.com
SUMMARY:Resales\, Recaptures & Referrals Workshop
DESCRIPTION:How to Generate More Revenue From the Relationships You Already Have\nMost aviation companies put too much pressure on new lead generation. \nThat is a mistake. \nSome of the best revenue opportunities are already sitting much closer to home: past customers\, dormant prospects\, current clients\, and people who already know and trust your business. The problem is not a lack of opportunity. The problem is that most companies have no system for turning those existing relationships into repeat business\, reactivated deals\, and referrals. \nThis workshop is designed to fix that. \nIn this practical session\, we will show you how to identify overlooked revenue opportunities\, build smarter follow-up strategies\, and create a more intentional path to growth without relying entirely on cold outreach or constant prospecting. \n \n  \n \nCan’t make it? No problem – we’ll send you the recording and this printable workbook. \nWhat You’ll Learn\nIn this workshop\, we’ll cover how to: \n\nidentify resale opportunities within your existing customer base\nrecapture prospects and former clients who did not buy\, went quiet\, or drifted away\ncreate referral strategies that feel natural instead of awkward\nclarify the reasons people should talk about your business and recommend you\nbuild a more stable growth system using relationships you already have\n\nWho This Is For\nThis workshop is a strong fit for: \n\naviation service providers\nMROs\ncharter operators\nbrokers\nconsultants\naviation software companies\naviation businesses with long sales cycles or relationship-driven sales\n\nIf your company has existing customers\, old leads\, past proposals\, or referral potential that is not being fully developed\, this session will be useful. \nWhy This Matters\nToo many companies assume growth always has to start with finding strangers. \nIn reality\, some of the fastest and most cost-effective wins come from people who already know your name. \nA better resale strategy can increase customer lifetime value. \nA better recapture strategy can reopen missed opportunities. \nA better referral strategy can bring in stronger\, more relevant prospects. \nThis workshop will help you stop leaving that revenue on the table. \nWhat You’ll Walk Away With\nBy the end of this session\, you should leave with: \n\na clearer view of your easiest recurring or repeat-purchase opportunities\nideas for a targeted recapture campaign\na stronger understanding of when and how to ask for referrals\npractical next steps you can apply to your own business immediately\n\nOptional FAQ Section\nIs this only for current ABCI clients?\nNo. This event is open to nonclients as well. \nIs this beginner-level or advanced?\nIt is practical and strategic. If you already have customers\, prospects\, and referral relationships\, the material will be relevant whether your marketing is basic or mature. \nWill this be specific to aviation businesses?\nYes. The examples\, discussion\, and strategy are intended for aviation companies and aviation-adjacent businesses. \nDoes this focus on lead generation?\nNot primarily. This workshop focuses on overlooked growth opportunities inside your existing network\, customer base\, and past pipeline.
URL:https://aviationbusinessconsultants.com/event/resales-recaptures-referrals-workshop/
LOCATION:Zoom
CATEGORIES:Free Webinars
ATTACH;FMTTYPE=image/png:https://aviationbusinessconsultants.com/wp-content/uploads/2026/03/2026-ABCI-Events5.png
ORGANIZER;CN="Paula Williams":MAILTO:paula at abci.flywheelstaging.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Denver:20260813T090000
DTEND;TZID=America/Denver:20260813T100000
DTSTAMP:20260708T234018Z
CREATED:20260708T220306Z
LAST-MODIFIED:20260708T234018Z
UID:384117-1786611600-1786615200@aviationbusinessconsultants.com
SUMMARY:Is Your Aviation Growth Engine Running Smoothly?
DESCRIPTION:Stop letting busywork slow your sales and marketing momentum.\nEvery aviation company has sales and marketing activities. Few have a system that consistently turns those activities into predictable growth. \n  \n \n\n\n\n\n\nAugust Executive Briefing: \nWorkflow Optimization\nMost aviation companies are busy. They are posting\, emailing\, quoting\, following up\, attending events\, and managing client requests. \nBut activity is not the same as predictable growth. \nIn this complimentary Executive Briefing\, ABCI will introduce the Aviation Growth Engine and show how workflow optimization helps sales and marketing teams reduce friction\, improve follow-up\, and keep opportunities moving. \nThursday\, August 13 | 10:00 AM Central\nLive Online | Complimentary \nWhat We’ll Cover\nYou’ll learn how to: \n\nIdentify where your sales and marketing process is getting stuck\nReduce dropped leads and delayed follow-up\nImprove handoffs between marketing\, sales\, and delivery\nUse workflows\, templates\, and AI to reduce friction\nStrengthen the “Holding Pattern” so prospects don’t disappear before they are ready to buy\n\nThe Framework\nABCI’s Aviation Growth Engine helps aviation companies build predictable growth through five connected systems: \nProspect\nHelp qualified buyers discover your business. \nApproach\nBuild trust from the very first interaction. \nHolding Pattern\nStay visible until prospects are ready. \nSales\nConvert opportunities into clients. \nReferrals\nTurn satisfied clients into advocates. \nThis month’s focus is Workflow Optimization — the operating discipline that keeps the Engine moving.  It’s most concerned with the Holding Pattern and Sales parts of the process\, so that will be our focus. \nWho Should Attend\nThis briefing is designed for:\nCEOs\, owners\, presidents\, sales leaders\, marketing leaders\, business development professionals\, and small aviation teams responsible for generating growth with limited time and resources. \n✓ rely too heavily on referrals \n✓ struggle with inconsistent lead flow \n✓ have sales and marketing operating independently \n✓ feel like everyone is busy but growth is unpredictable \nWhy This Matters\nIf your team is constantly busy but growth still feels unpredictable\, the problem may not be effort. \nIt may be friction. \nThis session will help you see where your Engine is stalling — and what to improve first. \nJoin the Executive Briefing
URL:https://aviationbusinessconsultants.com/event/the-aviation-growth-engine-august-executive-briefing-workflow-optimization/
LOCATION:Zoom
CATEGORIES:Free Webinars
ATTACH;FMTTYPE=image/png:https://aviationbusinessconsultants.com/wp-content/uploads/2026/07/1-1.png
ORGANIZER;CN="Paula Williams":MAILTO:paula at abci.flywheelstaging.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260910T090000
DTEND;TZID=UTC:20260910T100000
DTSTAMP:20260723T202048Z
CREATED:20260723T201020Z
LAST-MODIFIED:20260723T202048Z
UID:386007-1789030800-1789034400@aviationbusinessconsultants.com
SUMMARY:Growth Engine Executive Brief: Brand Differentiation
DESCRIPTION:When every company promises quality\, service\, safety\, and experience\, how do customers know which one to choose? \nJoin us for a practical workshop designed to help aviation business owners and leaders clarify what genuinely sets their company apart—and communicate that difference in a way that attracts the right customers. \nDuring this interactive session\, you’ll learn how to: \n\nMove beyond generic marketing claims\nIdentify what matters most to your best-fit customers\nConnect your strengths to meaningful customer outcomes\nEvaluate whether your differentiator is relevant\, credible\, and distinctive\nDraft a clear “why choose us” statement\n\nYou’ll leave with a working differentiation statement and a practical framework you can use across your website\, sales conversations\, proposals\, and marketing. \nAn optional implementation lab will follow during Group Office Hours at 11:00 AM Central\, where you can receive feedback on your draft. \nhttps://www.linkedin.com/events/7486149393621065730/?viewAsMember=true
URL:https://aviationbusinessconsultants.com/event/growth-engine-executive-brief-brand-differentiation/
LOCATION:Zoom
CATEGORIES:Free Webinars
ATTACH;FMTTYPE=image/png:https://aviationbusinessconsultants.com/wp-content/uploads/2026/07/2026-ABCI-Events22.png
ORGANIZER;CN="Paula Williams":MAILTO:paula at abci.flywheelstaging.com
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