We help aviation professionals sell more of their products and services.
When people are better at selling, they can support their companies, their teams, their families and their customers - and have the resources they need for research and development, as well as aviation-related scholarships and charities.
When aviation professionals get better at sales and marketing, makes the whole industry better!
Dan S. Kennedy's classic No BS Marketing to the Affluent is in its third edition. Since we're in aviation marketing and our target market fits the category of "affluent consumer," we HAD to read it. [...]
Last week, we hosted our first aviation marketing">aviation marketing webinar in a while, but probably not our last! The topic, was, of course, how to host a profitable live webinar. Designed for aviation sales [...]
Why consider building inspections as one of the best drone business ideas for 2020? We usually stick to more traditional aviation marketing topics, but during the Covid-19 pandemic, many of our clients are considering diversifying [...]
We're talking with aviation thought leaders about how they're thinking about, reacting to, and planning beyond the Covid 19 situation. In this episode, I was thrilled to get a few moments to talk with René [...]
How do I sell drone footage? This is one of many similar questions we were asked in a recent consultation. So, we're starting a new miniseries to answer questions from many of our business consulting [...]
Two reasons webinars fail - conquer these, and you can host webinars with confidence! Many aviation business owners, and sales and marketing execs, would like to host a webinar. Since conferences and events in [...]
You have probably seen webinars from aviation companies. You may have even considered hosting an aviation marketing webinar in the past. If, like many aviation companies, you've relied on trade shows to get new leads, [...]
We're facing a pandemic and many changes to our industry, and we're getting a lot of questions about aviation marketing in April 2020: "Should we continue our aviation marketing efforts or lay off for awhile?" [...]