Aviation Marketing Articles & Advice
We help aviation professionals sell more of their products and services.
When aviation professionals get better at sales and marketing, makes the whole industry better!
What are aviation sales and marketing pros doing differently in 2021?
We all survived 2020, we're all a little older and wiser, (hopefully!) but we're still full of optimism for 2021. (I think even the youngest among us has a gray hair or two they didn't [...]
Customer Education Part Two – Three Topics That Drive Sales
Educating customers and prospects is a great investment. People buy more confidently when they know more about the topic! This applies whether you sell preowned aircraft, landing gear components, maintenance software, insurance, or any other [...]
Aviation Sales & Marketing Pros – What Did You Learn from 2020?
2020 is finally (just about) over! They say our toughest times are the times when we learn the most and actually make the most progress, even though it may not be evident. What was your [...]
Book Club Discussion – 500 Social Media Tips
Mickey Gamonal, Paula Williams, John Williams, Trish Machiri and Debbie Murphy discuss our favorite social media tips. https://www.youtube.com/watch?v=l3KuoMPakP0 Transcript - 500 Social Media Tips Mickey Gamonal: My name's Mickey Gamonal, I am [...]
Best Icebreakers for Zoom Meetings
We find ourselves spending more and more time on Zoom. Sometimes with people who don't know one another very well. Whether it's a sales presentation, and educational session, or a webinar, how can we "warm [...]
Aviation Marketing Strategy and Planning for 2021
You need to put together a strategy, plan, goals, and budget for the shiny new year of 2021. We can help! Some things to consider: Big Rocks First Think in Timelines What Could Go Wrong? [...]
Black Friday – Enroll in the Aviation Sales Basics Course, Get Social Media Workshop Free!
Two things you already know: 1- You and your team could benefit from better sales skills AND 2- You’re relying more on digital marketing and social media than ever! Our Aviation Sales Basics Course is [...]
Book Club Discussion – The Direct Mail Revolution by Bob Bly
It's nice to get people with three different business backgrounds to discuss a book - which is what we did today with Bob Bly's Direct Mail Revolution. Will direct mail still work for Aviation Marketing? [...]