Book Club Discussion – Conversations that Connect – How to Connect, Converse, and Convert
Paula Williams2023-12-02T01:02:17+00:00✈️ Welcome to our book club discussion, hosted by ABCI, where we delve into the dynamic world of aviation [...]
December 2023
September 2023
Book Club Discussion – Prove It – Exactly How Modern Marketers Earn Trust
Paula Williams2023-09-29T23:36:57+00:00In today's dynamic discourse, we dive deep into "Prove It!" by Melanie Diesel and Phil M. Jones, exploring how [...]
August 2023
Book Club Discussion – Masterful Marketing by Alan Weiss and Lisa Larter
Paula Williams2023-08-26T22:58:51+00:00It's the middle of summer, so it's hard to get a lot of reading done, but here's one that was [...]
April 2023
Book Club Discussion – Marketing Made Simple by Donald Miller
Paula Williams2023-05-28T01:18:59+00:00Join Paula, John, and John Davies, aircraft appraiser and owner of JAMM Aircraft appraisals. JAMM's adorable canine VP, Chewy, [...]
March 2023
Book Club Discussion – This is Marketing by Seth Godin
Paula Williams2023-03-26T20:20:32+00:00This is Marketing by Seth Godin is actually the third Seth Godin book we've reviewed in our Book Club [...]
January 2023
Book Club Discussion – LIFT with authors John & Martha King
Paula Williams2023-03-06T21:36:27+00:00We had a visit from aviation industry royalty as John & Martha King joined our Book Club Discussion this [...]
December 2022
John and Martha King Will Join Us For Our Book Club Discussion
Paula Williams2023-01-25T20:01:41+00:00John and Martha King will be joining us for our Book Club Discussion this January. We're excited to talk [...]
Book Club Discussion – Hook Point by Brendan Kane
Paula Williams2022-12-04T09:24:48+00:00Hook Point: How to Stand Out in a 3-Second World by out-of-the-box thinker Brendan Kane breaks down the most [...]
August 2022
Book Club Discussion – H2H Marketing with Author Waldemar Pfoertsch
Paula Williams2022-09-23T18:20:59+00:00We were thrilled to have author Waldemar Pfoertsch join us to discuss the book H2H Marketing. We were inspired [...]
Book Club Discussion – The Ultimate Marketing Engine by John Jantsch
Paula Williams2022-08-07T12:00:21+00:00Debbie Murphy of JetBrokers joins us to discuss John Jantsch's "The Ultimate Marketing Engine." We've read "Duct Tape Marketing" [...]
July 2022
Book Club Discussion – The Visual Sale with Author Tyler Lessard
Paula Williams2022-07-10T22:58:19+00:00Our book club selection for June is the Visual Sale by Marcus Sheridan and Tyler Lessard. I had a [...]
June 2022
Aviation Marketing Lab – Book Club
Paula Williams2022-06-14T20:51:20+00:00"What's the point of having a book club if you don't get to eat brownies and drink wine?" Jami [...]
Book Club Discussion – The 10X Rule by Grant Cardone
Paula Williams2022-06-07T18:19:19+00:00Are you thinking big enough? What would it mean to your business if you could scale to 10X your [...]
April 2022
Book Club Discussion – Think Again by Adam Grant
Paula Williams2022-12-26T17:24:38+00:00Think Again by Adam Grant "The road of life is paved by flat squirrels that couldn't make a decision" [...]
March 2022
Book Club Discussion – Instagram Power by Jason Miles
Paula Williams2022-04-26T20:02:42+00:00How can you make Instagram work better for Aircraft brokers, appraisers and other professionals? 👩🏻💼 Repair stations and MROs? [...]
Book Club Discussion – “Same Game, New Rules – 23 Timeless Principles for Selling and Negotiating” with Author Bill Caskey
Paula Williams2022-04-26T20:02:53+00:00Bill Caskey joins us to discuss "Same Game, New Rules - 23 Timeless Principles for Selling and Negotiating" [...]
January 2022
Book Club Discussion – Social Media Planner & Guide with Louise McDonnell
Paula Williams2022-01-28T03:18:21+00:00We were thrilled to have Louise McConnell join us from the wild western coast of Ireland for this podcast. [...]
Book Club Discussion – The Bezos Letters
Paula Williams2022-01-17T20:45:41+00:00In this episode, Mickey and I discuss The Bezos Letters. We talk about short versus long game business planning [...]
December 2021
Announcing – Book Club Selections for 2022
Paula Williams2022-01-17T20:36:00+00:00Mickey, John and Paula discuss a few favorites from the 2022 Book Club Selection lineup. Drumroll please . . [...]
November 2021
Book Club Discussion – Primary Greatness by Stephen R. Covey
Paula Williams2022-01-17T20:48:45+00:00Mark Parry, Tylor Hall, Debbie Murphy, Mickey Gamonal, John and I discuss Stephen R. Covey's book Primary Greatness. We [...]