Aviation Marketing Articles & Advice
We help aviation professionals sell more of their products and services.
When aviation professionals get better at sales and marketing, makes the whole industry better!
AMHF 0103 – Outbound Sales Calls in the Aviation Industry
In the aviation industry, sales are based on trust, and since we're not all local to each other, relationships are often started (or continued) with outbound sales calls. Since you have to do them, you [...]
AMHF 0102 – Sales Disasters- Fumbling Inbound Sales Calls
John and I discuss a common sales disaster - you've spent a ton of time and money constructing a successful marketing campaign. You've got enthusiastic prospects calling your office. And then you blow it with [...]
AMHF 0101- How to Use Storyboarding to Solve Aviation Marketing & Sales Problems
John and I discuss how storyboarding isn't just for the entertainment industry - you can use them to solve just about any sales or marketing problem as well. Episode 99 How to Solve Aviation Marketing [...]
AMHF 0100 – Aviation Marketing & Sales Book Club Discussion – UnMarketing
John and I review UnMarketing by Scott Stratton and Alison Kramer. We found great ideas that are easily applicable to aviation marketing and, of course, some that we argued with. [embedyt] https://www.youtube.com/watch?v=h-LI_oou5EM[/embedyt] Aviation Marketing and [...]
Aviation Twitter Marketing – Accounts to follow!
Aviation Twitter Marketing is something we're asked about frequently - "Should we maintain a Twitter presence?" "Isn't it full of robots and fake news?" "Is it worth the time?" "If we have a Twitter presence, [...]
AMHF 0099 – How to 10x Your Aviation Trade Show Results – an Interview with Pat Lemiuex
[smart_track_player url="http://traffic.libsyn.com/aviationmarketing/AMHF_0099_-_Interview_with_Pat_Lemieux.mp3" background="default" ][MUSIC] Announcer: You're listening to Aviation Marketing Hangar Flying, the community for the best sales and marketing professionals in the aviation industry. You can't learn to fly just from a book. You [...]
AMHF 0098- How to Make a Great First Impression
In this episode, I exploit John's pain and suffering with a dental incident to make a point about how important it is to make a great first impression. We also talk about things to prioritize [...]
AMHF 0097 – Book Club Discussion – No BS Sales Success by Dan S. Kennedy
John and I discuss Dan S. Kennedy's No BS Sales Success from the point of view of what we've learned from our Aviation Sales & Marketing practice. Book Club Discussion - No BS Sales [...]