Book Club Discussion – Blue Ocean Shift
Paula Williams2021-02-05T19:55:35+00:00In this episode, John and I discuss our experience of reading the book, Blue Ocean Shift by W Chan Kim [...]
February 2018
AMHF 0118 – Closing Aviation Sales with Credibility
Paula Williams2018-02-19T22:54:14+00:00[smart_track_player url="http://traffic.libsyn.com/aviationmarketing/AMHF_0118_-_Credibility.mp3" background="default" ] Visit this page to see the full episode with video: https://aviationsalestraining.com/closing-aviation-sales-credibility/
Aviation Digital Marketing Glossary
Paula Williams2021-01-12T23:06:45+00:00Aviation Digital Marketing Glossary Click for the downloadable glossary Aviation professionals understand the need for precise language. [...]
January 2018
Is Aviation Facebook Marketing Dead?
Paula Williams2021-04-30T23:03:26+00:00Aviation Facebook marketing is a moving target - Facebook has changed is algorithm again, and the Wall Street Journal and [...]
Exaggeration in Personal Branding and Aviation Marketing
Paula Williams2025-01-31T04:49:53+00:00In this episode, John and I discuss a recent disaster involving exaggeration in personal branding and aviation marketing. We all [...]
AMHF 0113 – Book Club Discussion – The Impact Equation
Paula Williams2025-01-31T04:42:21+00:00John and I discuss Chris Brogan and Julien Smith's book, The Impact Equation, and what aviation sales and marketing professionals [...]
December 2017
AMHF 0112 – How Do I Get a Job in Aviation?
Paula Williams2025-01-31T04:49:52+00:00How Do I Get a Job in Aviation? Getting a job in the aviation industry is just like anywhere else, [...]
AMHF 0110 – How Do I Get to Page One of Google Results?
Paula Williams2021-03-28T01:17:38+00:00Aviation Marketing on Google - How do I get to Page One of Google Results? This week's question is from [...]
“How Do I Hire a Great Aviation Salesperson?”
Paula Williams2018-09-05T07:44:39+00:00How do I Hire a Great Aviation Salesperson? John and I talk about the three factors we've found that ensure [...]
November 2017
AMHF 0106 – Compelling In-Person Sales Presentations
Paula Williams2025-01-31T04:49:48+00:00If your product or service requires an investment of $10,000 or more, it's usually worth it to sit down with [...]
Three “Outdated” Aviation Marketing Tools You Should Consider Using
Paula Williams2020-11-03T21:06:21+00:00Three "Outdated" Aviation Marketing Tools You Should Consider Using? We got a lot of attention on our last Marketing Monday, [...]
Aviation Marketing Technology and Techniques – Why Are We Behind the Times?
Paula Williams2020-05-12T05:53:46+00:00Aviation Marketing Technology and Techniques - Are We Behind the Times? Are we behind the times with marketing technology and [...]
AMHF 0104 – Book Club Discussion – Brainsurfing Marketing Strategy
Paula Williams2025-01-31T04:43:02+00:00John and I discuss Brain Surfing the Greatest Marketing Strategy Professionals in the World by Heather LeFevre - I think [...]
October 2017
AMHF 0103 – Outbound Sales Calls in the Aviation Industry
Paula Williams2020-05-12T05:53:25+00:00In the aviation industry, sales are based on trust, and since we're not all local to each other, relationships are [...]
AMHF 0102 – Sales Disasters- Fumbling Inbound Sales Calls
Paula Williams2021-05-30T07:16:28+00:00John and I discuss a common sales disaster - you've spent a ton of time and money constructing a successful [...]
AMHF 0101- How to Use Storyboarding to Solve Aviation Marketing & Sales Problems
Paula Williams2025-01-31T04:49:44+00:00John and I discuss how storyboarding isn't just for the entertainment industry - you can use them to solve just [...]
AMHF 0100 – Aviation Marketing & Sales Book Club Discussion – UnMarketing
Paula Williams2021-03-28T01:21:00+00:00John and I review UnMarketing by Scott Stratton and Alison Kramer. We found great ideas that are easily applicable to [...]
September 2017
AMHF 0099 – How to 10x Your Aviation Trade Show Results – an Interview with Pat Lemiuex
Paula Williams2021-05-30T06:22:31+00:00[smart_track_player url="http://traffic.libsyn.com/aviationmarketing/AMHF_0099_-_Interview_with_Pat_Lemieux.mp3" background="default" ][MUSIC] Announcer: You're listening to Aviation Marketing Hangar Flying, the community for the best sales and marketing [...]
AMHF 0098- How to Make a Great First Impression
Paula Williams2025-01-31T04:49:42+00:00In this episode, I exploit John's pain and suffering with a dental incident to make a point about how important [...]