Book Club Discussion – the Seven Habits of Highly Effective People
[fusion_builder_container type=”flex” hundred_percent=”no” equal_height_columns=”no” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” background_position=”center center” background_repeat=”no-repeat” fade=”no” background_parallax=”none” parallax_speed=”0.3″ video_aspect_ratio=”16:9″ video_loop=”yes” video_mute=”yes” border_style=”solid”][fusion_builder_row][fusion_builder_column type=”1_1″ type=”1_1″ layout=”1_1″ background_position=”left top” border_style=”solid” border_position=”all” spacing=”yes” background_repeat=”no-repeat” margin_top=”0px” margin_bottom=”0px” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” center_content=”no” last=”true” hover_type=”none” first=”true” min_height=”” link=””][fusion_text]Five aviation marketing professionals discuss the classic by Steven Covey – we share our favorite habits, and what’s changed since the […]
New Automatic Integration Service at AeroController™
Nashua, NH – AeroController™ has just launched their automatic integration service for AeroController.com. The powerful integration service allows aircraft brokers, part suppliers and service providers to send real time updates from their websites to AeroController.com. Bulk imports being an essential tool to help advertisers save time and getting immediate exposure to a larger audience for their […]
How to Win More Sales – Three Scenarios
We discuss three different sales scenarios and the one success factor that was common to all of them. Plus, how to make this work for you! [embedyt] https://www.youtube.com/watch?v=KkebICT3BD4[/embedyt] See the full transcript on Aviation Sales Training site. Take Our Free, Three Day Sales Skills Challenge! Please note – this Challenge uses Facebook Messenger. It […]
Aviation Marketing Tools Discussion
“What is your favorite aviation marketing tool?” Six professionals, including an educator, copywriter, aircraft values expert, two consultants, a marketing director explain their favorites and why they can’t live without them! Debbie Murphy, David Pearl, Mickey Gamonal, Jeremy Cox, & John & Paula Williams share their thoughts on: Basecamp ManyChat Powerpoint Canva Chat Bots The […]
Traditions in Marketing for Aviation – And When to Break Them!
When we look at different marketing methods across different industries, we find that there are some industries where SnapChat and TikTok and other “shiny” new methods are really effective. That’s often because of the target demographics of their ideal customer. In the aviation industry, we find the opposite – that the most traditional advertising methods […]
Book Club Discussion – The Speed of Trust by Stephen M. R. Covey
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Aviation Marketing and Covid 19 – Interview with Max Trescott
[fusion_builder_container hundred_percent=”no” equal_height_columns=”no” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” background_position=”center center” background_repeat=”no-repeat” fade=”no” background_parallax=”none” parallax_speed=”0.3″ video_aspect_ratio=”16:9″ video_loop=”yes” video_mute=”yes” border_style=”solid” flex_column_spacing=”0px” type=”legacy”][fusion_builder_row][fusion_builder_column type=”1_1″ type=”1_1″ background_position=”left top” background_color=”” border_color=”” border_style=”solid” border_position=”all” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding_top=”” padding_right=”” padding_bottom=”” padding_left=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=”” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” center_content=”no” last=”true” min_height=”” hover_type=”none” link=”” first=”true”][fusion_text] How will Covid 19 impact marketing for flight schools and […]
Webinar Replay – How to Host a Profitable Live Webinar
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Drone Business Ideas – How do I Sell Drone Footage?
How do I sell drone footage? This is one of many similar questions we were asked in a recent consultation. So, we’re starting a new miniseries to answer questions from many of our business consulting clients – How do I start a drone business? How can I leverage my aviation knowledge to do something lucrative […]
Covid 19 Update – Interview with René Banglesdorf
We’re talking with aviation thought leaders about how they’re thinking about, reacting to, and planning beyond the Covid 19 situation. In this episode, I was thrilled to get a few moments to talk with René Banglesdorf, an aviation company owner and association leader about her efforts and activities, including the completely virtual IAWA GA Forum! […]
Reasons Webinars Fail – And How to Avoid Flops!
Two reasons webinars fail – conquer these, and you can host webinars with confidence! Many aviation business owners, and sales and marketing execs, would like to host a webinar. Since conferences and events in the spring and summer of 2020 are getting cancelled or postponed, webinars are a fantastic way to reach potential customers. […]
Six Reasons You Should Host an Aviation Marketing Webinar
You have probably seen webinars from aviation companies. You may have even considered hosting an aviation marketing webinar in the past. If, like many aviation companies, you’ve relied on trade shows to get new leads, meet with clients and potential clients, explain key concepts, demonstrate your product, and move your sales process along, now’s a […]
Aviation Marketing in April 2020 – The Working from Home Episode!
We’re facing a pandemic and many changes to our industry, and we’re getting a lot of questions about aviation marketing in April 2020: “Should we continue our aviation marketing efforts or lay off for awhile?” “We were depending on a bunch of events this summer to make our sales numbers, are we totally out of […]
The ABCI Website Refresh Process
[fusion_builder_container type=”flex” hundred_percent=”no” equal_height_columns=”no” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” background_position=”center center” background_repeat=”no-repeat” fade=”no” background_parallax=”none” parallax_speed=”0.3″ video_aspect_ratio=”16:9″ video_loop=”yes” video_mute=”yes” border_style=”solid”][fusion_builder_row][fusion_builder_column type=”1_1″ type=”1_1″ background_position=”left top” border_style=”solid” border_position=”all” spacing=”yes” background_repeat=”no-repeat” margin_top=”0px” margin_bottom=”0px” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” center_content=”no” last=”no” hover_type=”none” border_sizes_top=”” border_sizes_bottom=”” border_sizes_left=”” border_sizes_right=”” min_height=”” link=””][fusion_text] Many companies fear that working on their web site will be like changing a tire in the middle […]
Ten Aviation Websites by ABCI
[fusion_builder_container hundred_percent=”no” equal_height_columns=”no” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” background_position=”center center” background_repeat=”no-repeat” fade=”no” background_parallax=”none” parallax_speed=”0.3″ video_aspect_ratio=”16:9″ video_loop=”yes” video_mute=”yes” border_style=”solid” flex_column_spacing=”0px” type=”legacy”][fusion_builder_row][fusion_builder_column type=”1_1″ type=”1_1″ background_position=”left top” border_style=”solid” border_position=”all” spacing=”yes” background_repeat=”no-repeat” margin_top=”0px” margin_bottom=”0px” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” center_content=”no” last=”true” hover_type=”none” first=”true” min_height=”” link=””][fusion_text] How do you find a designer or developer who builds the best aviation websites? Of course, it’s very important to […]
Is Your Aviation Web Site Earning Its Keep? Three Critical Tasks Your Site Must Do To be Worth The Hassle
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Marketing for Aviation Consultants – Book Club Discussion – The Irresistible Consultant’s Guide to Winning Clients
This book topic is a great opportunity for us to talk about marketing for aviation consultants! Many of our clients are consultants – including aircraft brokers, charter brokers, insurance and legal professionals, and aircraft maintenance and upgrade consultants. This sales and marketing skills than anything they’ll teach in a Dale Carnegie or Sandler Sales course- […]
Jet Shaming, Capitalism and Other Controversies and How They Impact Aviation Marketing
Jet Shaming, Capitalism and Other Controversies and How They Impact Aviation Marketing – If you’re afraid of controversy, or if selling makes you feel timid, your potential customers can definitely “smell it.” Human beings have a remarkable ability to sense when another human being is uncomfortable with with their doing or saying, and they find […]
Aviation Marketing Problems – Nobody Wants My Freebie!
One of the aviation marketing problems we run into frequently – what do you do when nobody wants your Freebie? There’s been a flood of “freebies” in aviation marketing circles – this is in response to the increase in the number of aviation companies adopting the “Inbound Marketing” strategy – to offer a free newsletter, […]
ABM for Aviation Marketing – Will It Work?
“What do you think of ABM for aviation marketing?” When you’re a doctor, people at cocktail parties ask you about a pain in their knee. When you’re a marketing consultant, they ask you about the latest new cool aviation marketing solutions, tools, trends or methodologies. You’ve heard the buzzword, and the promises – 97% […]