Marketing for Brokers and Consultants – Ideas for Promo Videos
Paula Williams2021-05-31T00:01:25+00:00Marketing for Brokers and Consultants - Ideas for Promo Videos Many of our clients hesitate to use video because they [...]
November 2019
October 2019
Three Effective Flight Plans for Aviation Promo Videos
Paula Williams2020-05-12T05:57:34+00:00This year at #NBAA19, video was EVERYWHERE. There were big screens all over the convention center, and NBAA had video [...]
June 2019
Questions about Aviation Video Marketing
Paula Williams2021-01-12T23:26:20+00:00Aviation Video Marketing is getting a lot of attention this year, and for good reasons! More of our customers have [...]
February 2017
AMHF 0072 – How to Use Live Video as an Aviation Marketing & Sales Tool
Paula Williams2024-09-06T04:14:37+00:00[smart_track_player url="https://traffic.libsyn.com/aviationmarketing/AMHF_0072_-_Live_Video.mp3" ] Video has always been great for aviation marketing, but some recent changes in social media have made [...]
November 2016
How do I follow up after Aviation Trade Shows?
Paula Williams2018-09-05T07:45:43+00:00We created this free webinar as an illustration of a marketing campaign, but also to answer these questions about the [...]
July 2016
Webinar – Aviation Marketing Technology – What’s New and What Works
Paula Williams2018-09-05T07:46:28+00:00Technology is a Great Servant but a Poor Master! There are many shiny new technologies that sales and marketing professionals [...]
June 2016
AMHF 0036 – Aviation Trade Show Marketing Secrets
Paula Williams2021-03-29T15:56:08+00:00The biggest aviation trade show marketing secrets are not really secrets. In fact, it's those very things that you think [...]
AMHF 0035 – Book Club – Pam Hendrickson’s The Art of Impact
Paula Williams2020-05-12T05:49:45+00:00[smart_track_player url="http://traffic.libsyn.com/aviationmarketing/AMHF_0035_-_Book_Club.mp3" title="Book Club - Pam Hendrickson's The Art of Impact" social="true" social_twitter="true" social_facebook="true" social_gplus="true" social_linkedin="true" ] There are some [...]
AMHF 0034 – Trade Shows – Distant Early Planning
Paula Williams2020-05-12T05:49:44+00:00[smart_track_player url="http://traffic.libsyn.com/aviationmarketing/AMHF_34.mp3" title="Trade Shows - Distant Early Planning!" social="true" social_twitter="true" social_facebook="true" social_gplus="true" social_linkedin="true" ] Trade shows are a huge, and [...]
May 2016
AMHF 0033- Aviation Trade Show Disasters and How to Avoid Them
Paula Williams2020-05-12T05:49:33+00:00[smart_track_player url="http://traffic.libsyn.com/aviationmarketing/AMHF_33.mp3" title="Trade Show Disasters and How to Avoid Them!" social="true" social_twitter="true" social_facebook="true" social_gplus="true" social_linkedin="true" ] Trade shows are a [...]
AMHF 0032- Advanced Visual Storytelling
Paula Williams2020-05-12T05:49:40+00:00[smart_track_player url="http://traffic.libsyn.com/aviationmarketing/AMHF_32.mp3" social="true" social_twitter="true" social_facebook="true" social_gplus="true" ] We've talked a lot in the last few weeks about the importance of [...]
AMHF 0031- Get Attention and Sell More by Using Charts and Diagrams
Paula Williams2020-05-12T05:49:31+00:00[smart_track_player url="http://traffic.libsyn.com/aviationmarketing/AMHF_0031.mp3" social="true" social_twitter="true" social_facebook="true" social_gplus="true" social_linkedin="true" social_pinterest="true" ] So, we all know how hard it is to capture someone's [...]
AMHF 0030 – Art as Voodoo and Visual Marketing
Paula Williams2020-05-12T05:49:29+00:00[smart_track_player url="http://traffic.libsyn.com/aviationmarketing/AMHF_0030.mp3" social="true" social_twitter="true" social_facebook="true" social_gplus="true" social_linkedin="true" social_pinterest="true" ] Graphics and visual design are important. Photography is important. We've said [...]
April 2016
AMHF 0028 – What’s the Best Aviation Advertising Media?
Paula Williams2020-07-07T06:37:03+00:00We're often asked -"What is the best aviation advertising media?" Although the short answer is - "whatever works best for [...]
March 2016
AMHF 0024 – Marketing to Customers – Not Just Prospects!
Paula Williams2020-05-12T05:48:31+00:00[smart_track_player url="https://traffic.libsyn.com/aviationmarketing/AMHF_24.mp3" title="Marketing to Customers - Not Just Prospects!" social="true" social_twitter="true" social_facebook="true" social_gplus="true" social_linkedin="true" ] Many marketers make the mistake [...]
AMHF 0023 – Video Marketing
Paula Williams2020-05-12T05:48:26+00:00[smart_track_player url="http://traffic.libsyn.com/aviationmarketing/AMHF_23.mp3" title="Do I Have to Do Video?" social="true" social_twitter="true" social_facebook="true" social_gplus="true" social_linkedin="true" ] Many of our clients think that [...]
January 2016
AMHF 0015 – When to Not Bother with Marketing – working Smarter rather than HARDER!
Paula Williams2020-05-12T05:47:05+00:00As Perry Marshall explains in 80/20 Sales and Marketing, sometimes the answer is NOT about working harder, and adding MORE [...]
July 2014
LinkedIn for Aviation Marketing – Video Excerpt
Paula Williams2018-09-05T07:41:04+00:00Using LinkedIn for Aviation Marketing is a smart move- LinkedIn is the most respected social media platform used by aviation [...]
November 2012
Aviation Marketing TV – What to Include in a Referral Package
Paula Williams2020-05-12T05:45:45+00:00Referral Packages - Many aviation companies get 50% of their business by referral. Here's what to put in a referral [...]
October 2012
Aviation Marketing TV – What’s Wrong with “Random Acts of Marketing?”
Paula Williams2020-05-12T05:45:36+00:00So, what's wrong with "Random Acts of Marketing?" Fifteen years ago, (or maybe even ten) you could simply buy an [...]