Mariel “Ying” Deocampo – Strategic Content and Digital Execution | Aviation Marketing by ABCI

The best content is simple: what to say, and why people should care.”

 

Mariel (Ying) Therese Deocampo

Mariel is a marketing professional whose expertise in strategic content and digital execution is highly valuable in dynamic sectors like aviation and travel. Her approach is rooted in journalism, focusing on creating campaigns that are not only high-quality but also serve a clear, practical business purpose.

She is skilled in full-spectrum content management, from SEO optimization and digital platform execution to coordinating external PR and brand partnerships. Mariel applies a valuable mix of creativity, diligence, and practicality to ensure marketing efforts are strategic and achieve high engagement.

Credentials and Expertise

  • Content Creation & Strategy: Expert in developing and producing engaging content across written, visual, and video formats.

  • Strategic SEO & Optimization: Highly skilled in writing complex editorial and SEO content articles.

  • Design & Aesthetic Acumen: Skilled in producing and supervising visual content and proficient with editing tools, directly supporting the design of marketing materials

  • Technical Interests: Possesses the strong communication skills and research discipline required for subjects in aviation and technical fields.

Personal Interests

Mariel’s enthusiasm for learning and connection drives her outside of work. She enjoys exploring new places and finding local dining spots, which feeds her curiosity and broadens her perspective.
As an avid reader, she continually sharpens her writing skills and deepens her passion for storytelling. This balance of exploration and focus ensures she brings both fresh insights and diligence to her professional tasks.

Get In Touch

If you’re looking for a motivated contributor to handle content creation and designing materials for your marketing initiatives, Mariel is ready to step in and deliver.
Connect with Mariel
  • LinkedIn: Mariel Deocampo on LinkedIn 
  • Instagram: @yingdcmpo

Meet the Team:

Paula Williams is your project manager, and will coordinate whatever is needed to accomplish your objectives.

Every member of our team cares deeply about the success of each and every client!  You get the expertise of an entire  marketing department at a fraction of the cost.