How Do You Market an Airport Business?
Paula Williams2021-07-22T20:07:24+00:00How do you market an airport business or FBO? Airports must successfully build relationships with their communities to effectively [...]
March 2021
Tough Discussions, Negotiations and Objections
Paula Williams2021-03-14T21:34:41+00:00We couldn't ask for a better group to talk about tough discussions, negotiations and objections than this group! An Sean [...]
Interview with Annamarie Buonocore, InFlightUSA and BizAvJetUSA Magazines
Paula Williams2025-01-31T04:49:30+00:00Annamarie is the editor of InflIght USA and BizAvJets USA magazines. We talk about what's changed with publishing, and how [...]
ABCI Events in March – Free, and Not Free but Worth It!
Paula Williams2021-03-03T20:10:57+00:00Join us for our workshops, discussions, book clubs, courses and other events for Aviation Sales and Marketing Professionals in March! [...]
February 2021
Book Club Discussion- Trust, Belief, Influence and Rapport
Paula Williams2025-01-31T04:51:51+00:00The shortest book we're reading this year was also one of the most powerful, once I got over my [...]
Ten Creepy AI Tools for Aviation Marketing
Paula Williams2025-01-31T04:51:49+00:00"Oh, my goodness. That's terrifying. Where do I sign up? I absolutely want this!" Paula's reaction to one of these [...]
Aviation Professionals – What Do You Love About What You Do?
Paula Williams2025-01-31T04:51:48+00:00It's Valentines week, and it's been a rough year in this industry, as well as every other! So, we thought [...]
BIZJETCPA PROMOTES JOE PARK TO MANAGING PARTNER
Paula Williams2021-02-17T22:56:13+00:00Joe Park, Partner, BIZJETCPA George Rice, the founder and Senior Partner of BIZJETCPA is pleased to announce that [...]
Twelve Signs You Need A Web Site Refresh
Paula Williams2025-01-31T04:51:46+00:00Sales in the aviation industry are often initiated at an industry trade show or personal contact. Until last year, when [...]
January 2021
Introducing – Executive Digital Coaching for Aviation Professionals
Paula Williams2025-01-31T04:51:43+00:00This is a service we've offered for a long time. Thought leaders in Aviation aren't just born knowing how to [...]
Book Club Discussion – the 12-Month Digital Marketing Planner by Brandon Breshears
Paula Williams2024-09-03T18:54:51+00:00Not one of our best technically-produced episodes, and a great example of things we need to fix when [...]
Three Ways to Deliver Customer Education to Make More Sales
Paula Williams2021-05-30T07:13:01+00:00We have to educate customers before they can make a good purchase decision, but aviation thought leaders are too busy [...]
What are aviation sales and marketing pros doing differently in 2021?
Paula Williams2025-01-31T04:51:39+00:00We all survived 2020, we're all a little older and wiser, (hopefully!) but we're still full of optimism for 2021. [...]
Customer Education Part Two – Three Topics That Drive Sales
Paula Williams2021-04-30T23:02:19+00:00Educating customers and prospects is a great investment. People buy more confidently when they know more about the topic! This [...]
December 2020
Aviation Sales & Marketing Pros – What Did You Learn from 2020?
Paula Williams2025-01-31T04:51:38+00:002020 is finally (just about) over! They say our toughest times are the times when we learn the most and [...]
Three Ways Customer Education Improves Sales
Paula Williams2021-06-02T20:43:02+00:00Many aviation companies overlook customer education. The bad news is, this is a big mistake. The good news is, your [...]
Book Club Discussion – 500 Social Media Tips
Paula Williams2020-12-14T02:16:05+00:00Mickey Gamonal, Paula Williams, John Williams, Trish Machiri and Debbie Murphy discuss our favorite social media tips. [embedyt] https://www.youtube.com/watch?v=l3KuoMPakP0[/embedyt] Transcript [...]
Best Icebreakers for Zoom Meetings
Paula Williams2025-01-31T04:51:34+00:00We find ourselves spending more and more time on Zoom. Sometimes with people who don't know one another very well. [...]
Aviation Marketing Strategy and Planning for 2021
Paula Williams2020-12-06T02:13:05+00:00You need to put together a strategy, plan, goals, and budget for the shiny new year of 2021. We can [...]
November 2020
Book Club Discussion – The Direct Mail Revolution by Bob Bly
Paula Williams2021-04-30T23:01:48+00:00It's nice to get people with three different business backgrounds to discuss a book - which is what we did [...]