Free Webinar – Three Key Questions Google Analytics can Answer

Google Analytics provides a wealth of data, but most aviation professionals are confused about how to use the data. We show you how to answer three key questions with data from Google Analytics to make MORE sales from their website. The three questions: What are my best bets for online marketing investments next year? Which […]
AMHF 0052 – Short, Medium and Long-Term Aviation Marketing Investments

Just like any smart portfolio, your aviation marketing assets should include short, medium and long-term marketing investments. [fusion_builder_container hundred_percent=”yes” overflow=”visible”][fusion_builder_row][fusion_builder_column type=”1_1″ background_position=”left top” background_color=”” border_size=”” border_color=”” border_style=”solid” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=”” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”no” center_content=”no” min_height=”none”][smart_track_player url=”http://traffic.libsyn.com/aviationmarketing/AMHF_0052.mp3″ title=”AMHF 0052 – Short, Medium and Long-Term Marketing Investments” social=”true” social_twitter=”true” social_facebook=”true” social_gplus=”true” […]
AMHF 0051 – Your Aviation Marketing Budget -How Much Should You Spend on Marketing?

How Much Should I Spend on Marketing? [fusion_builder_container hundred_percent=”yes” overflow=”visible”][fusion_builder_row][fusion_builder_column type=”1_1″ background_position=”left top” background_color=”” border_size=”” border_color=”” border_style=”solid” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=”” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”no” center_content=”no” min_height=”none”][smart_track_player url=”http://traffic.libsyn.com/aviationmarketing/AMHF_0051.mp3″ artist=”John and Paula Williams” social=”true” social_twitter=”true” social_facebook=”true” social_gplus=”true” ] What is your aviation marketing budget? That’s a question many of our clients […]
AMHF 0050 – Power Prospecting – Aviation Marketing Book Club Discussion

[fusion_builder_container hundred_percent=”yes” overflow=”visible”][fusion_builder_row][fusion_builder_column type=”1_1″ background_position=”left top” background_color=”” border_size=”” border_color=”” border_style=”solid” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=”” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”no” center_content=”no” min_height=”none”][smart_track_player url=”http://traffic.libsyn.com/aviationmarketing/AMHF_0050.mp3″ artist=”Kathryn Creedy, Lillian Tamm, John and Paula Williams” social=”true” social_twitter=”true” social_facebook=”true” social_gplus=”true” ] Power Prospecting- Cold Calling Strategies for Modern Day Salespeople Kathryn Creedy of Communication Strategies, Lillian Tamm of […]
AMHF 0049 – How to Use LinkedIn for Prospecting in Aviation

How to use LinkedIn for prospecting in aviation – LinkedIn is the most used and most respected social media for aviation professionals. In this week’s episode, we show you how to mine LinkedIn for ideal prospects for your product or service! Transcript – How to Use LinkedIn for Prospecting in Aviation Paula Williams: Welcome to […]
Free Webinar – Aviation Sales Presentations that Get Yesses!

Most aviation sales presentations end in something like this: “We need more time to consider.” “We’ll have to run this up the flagpole.” “We’ll get back to you.” Sometimes they really mean it. But in this Free Webinar, we reveal the secret of what attendees to your presentation on aviation products & services REALLY mean […]
AMHF 0048 – What NOT to do on a Sales Call!

[fusion_builder_container type=”flex” hundred_percent=”no” equal_height_columns=”no” menu_anchor=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=”” background_color=”” background_image=”” background_position=”center center” background_repeat=”no-repeat” fade=”no” background_parallax=”none” parallax_speed=”0.3″ video_mp4=”” video_webm=”” video_ogv=”” video_url=”” video_aspect_ratio=”16:9″ video_loop=”yes” video_mute=”yes” overlay_color=”” video_preview_image=”” border_color=”” border_style=”solid” padding_top=”” padding_bottom=”” padding_left=”” padding_right=””][fusion_builder_row][fusion_builder_column type=”1_1″ layout=”1_1″ background_position=”left top” background_color=”” border_color=”” border_style=”solid” border_position=”all” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding_top=”” padding_right=”” padding_bottom=”” padding_left=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=”” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” center_content=”no” […]
AMHF 0047 – Book Club Conversation – No BS Social Media Marketing

[fusion_builder_container type=”flex” hundred_percent=”no” hundred_percent_height=”no” hundred_percent_height_scroll=”no” align_content=”stretch” flex_align_items=”flex-start” flex_justify_content=”flex-start” hundred_percent_height_center_content=”yes” equal_height_columns=”no” container_tag=”div” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” status=”published” border_style=”solid” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ background_position=”center center” background_repeat=”no-repeat” fade=”no” background_parallax=”none” enable_mobile=”no” parallax_speed=”0.3″ background_blend_mode=”none” video_aspect_ratio=”16:9″ video_loop=”yes” video_mute=”yes” pattern_bg=”none” pattern_bg_style=”default” pattern_bg_opacity=”100″ pattern_bg_blend_mode=”normal” mask_bg=”none” mask_bg_style=”default” mask_bg_opacity=”100″ mask_bg_transform=”left” mask_bg_blend_mode=”normal” absolute=”off” absolute_devices=”small,medium,large” sticky=”off” sticky_devices=”small-visibility,medium-visibility,large-visibility” sticky_transition_offset=”0″ scroll_offset=”0″ animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ […]
AMHF 0046 – How to Improve Organic Search Results – SEO for Aviation with TJ Mitchell of Boostablility

[fusion_builder_container hundred_percent=”yes” overflow=”visible”][fusion_builder_row][fusion_builder_column type=”1_1″ background_position=”left top” background_color=”” border_size=”” border_color=”” border_style=”solid” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=”” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”no” center_content=”no” min_height=”none”][smart_track_player url=”http://traffic.libsyn.com/aviationmarketing/AMHF_0046.mp3″ social=”true” social_twitter=”true” social_facebook=”true” social_linkedin=”true” ] TJ Mitchell, a fellow Utahn and SEO expert, talks with us about how to improve organic search results, help customers find your website, how SEO […]
Aviation LinkedIn Company Pages to Follow

[fusion_builder_container hundred_percent=”no” equal_height_columns=”no” menu_anchor=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=”” background_color=”” background_image=”” background_position=”center center” background_repeat=”no-repeat” fade=”no” background_parallax=”none” parallax_speed=”0.3″ video_mp4=”” video_webm=”” video_ogv=”” video_url=”” video_aspect_ratio=”16:9″ video_loop=”yes” video_mute=”yes” overlay_color=”” video_preview_image=”” border_size=”” border_color=”” border_style=”solid” padding_top=”” padding_bottom=”” padding_left=”” padding_right=””][fusion_builder_row][fusion_builder_column type=”1_1″ layout=”1_1″ background_position=”left top” background_color=”” border_size=”” border_color=”” border_style=”solid” border_position=”all” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding_top=”” padding_right=”” padding_bottom=”” padding_left=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=”” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” […]
Insider Circle Member Highlight – Lillian Tamm, Avicor Aviation

Lilliam Tamm owns Avicor Aviation. She’s the one you call if you need an accurate valuation of aviation-related company. Other business consultants might be able to provide an accurate value of the real estate or planes, but the big picture also includes some pretty specific items like FAA certifications, specialized equipment, skilled and credentialed staff, […]
Qualifying Prospects like a Pro

In this free webinar, we discuss bad things that can happen when you fail to qualify customers for your product or service, when you give too much information away for free, when you pitch the wrong prospect, and when you advertise to a list that is too large or general. You May Also Like: Aviation […]
AMHF 0045 – How to Justify a Higher Price for Aviation Products & Services

[fusion_builder_container hundred_percent=”yes” overflow=”visible”][fusion_builder_row][fusion_builder_column type=”1_1″ background_position=”left top” background_color=”” border_size=”” border_color=”” border_style=”solid” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=”” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”no” center_content=”no” min_height=”none”][smart_track_player url=”https://traffic.libsyn.com/aviationmarketing/AMHF_0045.mp3″ social=”true” social_twitter=”true” social_facebook=”true” social_linkedin=”true” ] How to Justify a Higher Price – You don’t have to have a lower-cost product than your competitors to make sales. If your price is […]
AMHF 0043 – Premium Pricing to Qualify Prospects

[fusion_builder_container hundred_percent=”yes” overflow=”visible”][fusion_builder_row][fusion_builder_column type=”1_1″ background_position=”left top” background_color=”” border_size=”” border_color=”” border_style=”solid” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=”” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”no” center_content=”no” min_height=”none”][smart_track_player url=”https://traffic.libsyn.com/aviationmarketing/AMHF_0043.mp3″ social=”true” social_twitter=”true” social_facebook=”true” social_linkedin=”true” ] Marketing and sales pros often fear that premium pricing – or charging more for your product than your competitors charge for a similar product, will […]
AMHF 0044 – Narrowing Your Prospect List

[fusion_builder_container hundred_percent=”yes” overflow=”visible”][fusion_builder_row][fusion_builder_column type=”1_1″ background_position=”left top” background_color=”” border_size=”” border_color=”” border_style=”solid” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=”” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”no” center_content=”no” min_height=”none”][smart_track_player url=”http://traffic.libsyn.com/aviationmarketing/AMHF_0044.mp3″ social=”true” social_twitter=”true” social_facebook=”true” social_linkedin=”true” ] How can narrowing your prospect list help you spend the time and money where it will do the most good? You’ll find a ton of […]
Member Highlight – Brian Rauch – Aviation Sales Professional

Brian Rauch is an avaiation sales professional based in Mesa, Arizona that has a unique perspective as a facilities manager and customer service expert. One of the biggest benefits for our Aviation Marketing Master Class is the opportunity to network with aviation professionals. Our members, or Insiders, one another to help us get to know […]
AMHF 0042 – Aviation Social Media Marketing – An Interview with Kim Walsh-Phillips

Aviation Social Media marketing with Kim Walsh Phillips This is our first of, hopefully many, celebrity author interviews! We’re talking with the author of a the best-selling book on direct response social media. We were thrilled to get Kim Walsh-Phillips to spend some time using her expertise on using social media platforms. Kim gives us […]
AMHF 0041 – Book Club Conversation – How to Get the Most out of Trade Shows – Steve Miller

[fusion_builder_container hundred_percent=”yes” overflow=”visible”][fusion_builder_row][fusion_builder_column type=”1_1″ background_position=”left top” background_color=”” border_size=”” border_color=”” border_style=”solid” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=”” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”no” center_content=”no” min_height=”none”][smart_track_player url=”http://traffic.libsyn.com/aviationmarketing/AMHF_0041.mp3″ social=”true” social_twitter=”true” social_facebook=”true” social_linkedin=”true” ] Book club conversation – How to Get the Most out of Trade Shows by Steve Miller Rich people have big libraries. Poor people have […]
Work to live, don’t live to work

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AMHF 0040 – Aviation SEO Methods we DO Recommend!

[fusion_builder_container hundred_percent=”yes” overflow=”visible”][fusion_builder_row][fusion_builder_column type=”1_1″ background_position=”left top” background_color=”” border_size=”” border_color=”” border_style=”solid” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=”” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”no” center_content=”no” min_height=”none”][smart_track_player url=”http://traffic.libsyn.com/aviationmarketing/AMHF_0040.mp3″ social=”true” social_twitter=”true” social_facebook=”true” social_linkedin=”true” ] So, last week we talked about Five Common SEO mistakes that people make, and some of the things that have changed about SEO so that […]