Praesent ut sem dignissim
Paula Williams2018-09-05T07:47:00+00:00Praesent ut sem dignissim Aliquam pulvinar felis auctor mauris semper, sit amet [...]
June 2015
Aenean ieget quam
Paula Williams2018-09-05T07:47:00+00:00Aenean ieget quam Aliquam pulvinar felis auctor mauris semper, sit amet eleifend [...]
Nullam suscipit massi
Paula Williams2018-09-05T07:47:00+00:00Nullam suscipit massi Aliquam pulvinar felis auctor mauris semper, sit amet eleifend [...]
Nunc quis dui fermentum
Paula Williams2018-09-05T07:47:01+00:00Nunc quis dui fermentum Aliquam pulvinar felis auctor mauris semper, sit amet [...]
Maecenas imperiet neq
Paula Williams2018-09-05T07:47:01+00:00Maecenas imperdiet neque Aliquam pulvinar felis auctor mauris semper, sit amet eleifend [...]
Vivamus eget arcu in leo
Paula Williams2018-09-05T07:47:01+00:00Vivamus eget arcu in leo Aliquam pulvinar felis auctor mauris semper, sit [...]
Suspendisse sed sagittis
Paula Williams2018-09-05T07:47:01+00:00Suspendisse sed sagittis Aliquam pulvinar felis auctor mauris semper, sit amet eleifend [...]
Duis tempor turpis neque
Paula Williams2018-09-05T07:47:02+00:00Duis tempor turpis neque Aliquam pulvinar felis auctor mauris semper, sit amet [...]
April 2015
Aviation Video and The Expectation of Transparency
Paula Williams2024-09-06T04:14:37+00:00John won't take any of our vehicles for repairs or maintenance to a place where he's not allowed in the shop, [...]
Impending Google Algorithm Change – Be Mobile Friendly by April 21
Paula Williams2018-09-05T07:40:53+00:00Several times a year, Google changes the algorithm that it uses to determine which sites to display first in search [...]
March 2015
How to Serve Customers Better (And Make More Money) By Mastering Cross Sell Techniques
Paula Williams2025-01-31T04:43:40+00:00Another Phase Three activity that really helps boost revenue (and serve customers better) is to be prepared to cross sell, [...]
Getting More Referrals – Summary of our Panel Discussion
Paula Williams2021-05-30T06:33:03+00:00Doug Evink, President & CEO of Tanis Aviation, and Doug Goldstrom, President of Sales for Special Services Corporation (SSC) shared [...]
Why Do I Need A CRM?
Paula Williams2018-09-05T07:40:54+00:00"Why do I need a CRM? I don't need another complicated and expensive piece of software. All of our customer [...]
Five Ways to use your CRM to get more Referrals, Recaptures and Testimonials
Paula Williams2020-11-03T21:01:42+00:00While most companies agree that these five marketing tasks are important, this is the "real world" and things tend to [...]
Referrals, Recaptures, Resales & Testimonials – Improving Phase Three
Paula Williams2018-09-05T07:40:55+00:00In this video, John and Paula talk about Phase Three marketing - the most profitable marketing stage for aviation, business [...]
Common Phase Three Marketing Problems
Paula Williams2018-09-05T07:40:55+00:00We all have marketing problems from time to time - the trick is to identify them quickly and solve them [...]
How to Plan a Client Appreciation Event for Maximum Marketing Impact
Paula Williams2025-01-31T04:43:17+00:00How to Plan the Best Customer Appreciation Event Ever! It's important to know how to plan a customer appreciation [...]
February 2015
Infiltrating a Large Organization
Paula Williams2025-01-31T04:42:49+00:00As your company grows, you may find yourself courting large organizations and large companies as clients. As in, MUCH bigger. [...]
Educating Customers – Rather Than Selling! (A Summary of our Panel Discussion)
Paula Williams2025-01-31T04:42:06+00:00One of the main tenets of Long Cycle Marketing is that we spend a lot of time educating customers rather [...]
Educating Potential Customers – Avoiding Yawns of Boredom
Paula Williams2018-09-05T07:40:56+00:00The people who make their living in the aviation industry are not particularly impressed by PowerPoint presentations and brochures. And [...]