Aviation Marketing Articles & Advice
We help aviation professionals sell more of their products and services.
When aviation professionals get better at sales and marketing, makes the whole industry better!
Traditions in Marketing for Aviation – And When to Break Them!
When we look at different marketing methods across different industries, we find that there are some industries where SnapChat and TikTok and other "shiny" new methods are really effective. That's often because of the target [...]
Book Club Discussion – The Speed of Trust by Stephen M. R. Covey
Join us for this discussion of the Speed of Trust by Stephen MR Covey. Debbie Murphy of Jet Brokers and Jeremy Cox, the famous "JetValues Jeremy" join us to discuss the classic "Speed of [...]
Aviation Marketing and Covid 19 – Interview with Max Trescott
How will Covid 19 impact marketing for flight schools and flight instructors? What can they do NOW to keep flying safely and profitably in the unpredictable spring of 2020? Max Trescott, author, flight instructor and [...]
Book Club Discussion – Dan S. Kennedy’s No BS Marketing to the Affluent
Dan S. Kennedy's classic No BS Marketing to the Affluent is in its third edition. Since we're in aviation marketing and our target market fits the category of "affluent consumer," we HAD to read it. [...]
Webinar Replay – How to Host a Profitable Live Webinar
Last week, we hosted our first aviation marketing">aviation marketing webinar in a while, but probably not our last! The topic, was, of course, how to host a profitable live webinar. Designed for aviation sales [...]
Best Drone Business Ideas for 2020 – Building Inspections
Why consider building inspections as one of the best drone business ideas for 2020? We usually stick to more traditional aviation marketing topics, but during the Covid-19 pandemic, many of our clients are considering diversifying [...]
Covid 19 Update – Interview with René Banglesdorf
We're talking with aviation thought leaders about how they're thinking about, reacting to, and planning beyond the Covid 19 situation. In this episode, I was thrilled to get a few moments to talk with René [...]
Drone Business Ideas – How do I Sell Drone Footage?
How do I sell drone footage? This is one of many similar questions we were asked in a recent consultation. So, we're starting a new miniseries to answer questions from many of our business consulting [...]