What questions do you have about using a blog for marketing?

February is getting away from us, and we’re looking toward our March Topic for the Marketing Master Class! Blogs are a great way to publish information about your company and products. But how do you keep it interesting week after week given all of the demands on your time?

• Personal blog? Company blog? Guest articles on someone else’s blog? All of the above?
• Article ideas
• Creating (and using) an editorial calendar
• Outsourcing the research or writing
• Personality and tone in corporate blogs-
  • What’s appropriate?
  • What’s effective?
• Connecting your blog with other social media

If you’re a Master Class member, or even if you’re not, we want to know: What questions do you have about using blogs for marketing? What great examples would you like us to have a look at as we’re building the course materials? Are you In? Sign up now! Enroll in the aviation marketing Master Class. }.