• How do we use AI to improve our marketing?
  • What are some of the ways our competitors are using it?
  • Isn’t AI just for big companies like Google and Amazon?
  • Do AI tools and methods actually provide results?
  • What is the pathway for incorporating AI tools so we don’t get left behind?

John and I discuss these and other questions from the book:

The AI Marketing Canvas – A Five Step Roadmap to Integrating Artificial Intelligence in Marketing