“My career should adapt to me.  Fame is a VIP pass to wherever you want to go.”

-Leonardo DiCaprio

Most of us don’t want or need to be Leonardo DiCaprio.

But everyone is famous with a small group of people.

In the aviation industry, you might only be famous to the people who fly a particular make or model of aircraft.

Or with businesses that need the very specific product or service you provide.

But in any case, we could all profit from being a just a bit MORE famous, or being known as “the guy (or gal)  to talk to” about your specific topic.   No amount of paid advertising can buy what you can get from a great reputation and being known as the expert on your specific topic.

That’s why we consider it part of Aviation Marketing.

Podcast: Play in new window | Download

Subscribe: Spotify | Amazon Music | RSS