Aviation Sales and Marketing Book Club
Grow your sales and marketing skills — one great book at a time.
The Aviation Sales & Marketing Book Club is a curated monthly reading series designed for professionals in the aviation industry who want to stay sharp, inspired, and connected to fresh ideas in business, branding, leadership, and communication.
Whether you’re in aircraft sales, charter, MRO, avionics, or support services, the right book at the right time can spark game-changing ideas — and help you sell more effectively.
📚 What’s Included
✅ Monthly book selections chosen for aviation relevance
✅ Video recordings and discussion summaries after each session
✅ Live Zoom discussions for ABCI members
✅ Real-world insights on how to apply each book to your sales and marketing efforts
✅ Optional worksheets, discussion questions, and key takeaways
👥 Who Can Participate?
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ABCI Marketing Lab Members enjoy full access, including mailed books, (or audiobooks or Kindle books if they prefer.) live monthly Book Club Zoom calls — an opportunity to connect, share ideas, and dive deeper into each title with other aviation professionals.
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Non-members are welcome to read along and access recorded highlights and summaries after each session. You’ll still benefit from our curated selections and expert takeaways.
🧠 Why Join the Book Club?
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Apply proven sales and marketing ideas to your aviation business
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Stay current on trends and techniques without overwhelm
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Learn from bestselling authors and industry thought leaders
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See how others in the aviation world are using these ideas
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Build stronger messaging, brand trust, and customer engagement
📅 How It Works
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Check the book list below and choose the titles you’d like to read.
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Read or listen on your own schedule throughout the month.
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Members: Join the live Zoom discussion at month’s end.
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Everyone: Watch the recording or read the summary afterward.
📥 Want to Get the Most Out of the Club?
👉 Not yet a member? Learn more about ABCI Membership here: [Insert link]
👉 Prefer to follow along? Bookmark this page or sign up to receive summaries and video links: [Insert form or newsletter link]
👉 Members: Check Basecamp, Circle, or your email for Zoom links and meeting reminders.
